Bollywood actress Dia Mirza has found herself at the center of a heated political storm after participating in a Brihanmumbai Municipal Corporation (BMC) campaign advocating for a pollution-free Diwali. Union Minister Ramdas Athawale has publicly criticized the actress, suggesting that public figures should refrain from making comments that target religious traditions. Athawale emphasized that the Indian Constitution guarantees the right to celebrate festivals, noting that the tradition of bursting firecrackers is a long-standing part of Diwali celebrations. He further remarked that the actress should focus on her professional career in acting rather than involving herself in politically sensitive cultural issues, labeling her recent social media stance as inappropriate.
The controversy began when the BMC featured Mirza in a public awareness video alongside other prominent figures like Madhuri Dixit and Ajinkya Rahane, following a Bombay High Court directive regarding Mumbai’s air quality. The backlash was swift, with Mumbai BJP chief Ameet Satam publicly objecting to the actress providing “lessons” on how to celebrate the festival. Consequently, the BMC removed Mirza’s video from its social media platforms while keeping the content featuring other celebrities. Mumbai Mayor Ritu Tawde took the stance a step further, stating that the actress would be excluded from future BMC programs, citing her alleged opposition to Hindutva and past social media activity.
In her defense, Dia Mirza expressed confusion over the criticism, questioning why an initiative supported by the Bombay High Court and the BMC to address public health concerns would face such resistance. She maintained that efforts to reduce air pollution are a matter of public interest and should be welcomed rather than politicized. However, the criticism has continued to mount, with Maharashtra Minister Nitesh Rane alleging that the actress selectively targets Hindu festivals while remaining silent on other religious occasions. Rane stated he intends to discuss the matter with the Chief Minister to prevent similar campaigns in the future, asserting that such commentary is perceived as being against the Sanatan Hindu religion.